Description

Here’s a perfect example of how "compounding footage" works like magic.

This customer story video? It’s a patchwork quilt of six different projects shot over six months for Rainier Plank. Each one had its own mission, its own agenda. But with our docu-style approach, we’re not just throwing footage out there—we’re stitching it all together to tell a bigger story.

Now, if we’d tried to make this one video from scratch, the cost would’ve been.. let’s just say ‘higher’. But since we’ve been collecting the raw material along the way, we’ve turned it all into something way more than the sum of its parts. It's all about finding value in what you’ve already got and using it to create something real.

Objective

When Rainier Plank decided to team up with Pearl, the mission was clear: crack the Texas market wide open. So, we hit the ground running—tracking down loyal Rainier Plank customers, placing the product into the hands of newcomers, and listening closely to what they had to say. No fluff, just real feedback from real people, in the heart of Texas.